FAQ
Questions owners actually ask
Straight answers about working with us.
How much does marketing cost with you?
Plans start at $2,495 a month plus ad spend. That's The Basics, on Google or Meta. Most owners pick The Backyard Playbook, Google and Meta together, from $4,495 a month. The Money Machine, with custom-built follow-up systems, starts at $7,495. Every plan starts with four months: one to set up, three to run. We'll go over your exact numbers at the first meeting. Ad spend goes straight to Google and Meta, never marked up. Most agencies won't say a number until you're stuck on a sales call. We think that's a silly game, so we don't play it. See how pricing works.
Do you use AI?
Yes, behind the scenes, so you get results faster. But a person makes every decision about your money, your videos and your story, and they live and work right here in your area.
Will we actually meet in person?
Yes. Your first meeting is in person, at your shop or over coffee. After that, we sit down face to face once a quarter, with calls and video check-ins in between. Video shoots are always in person.
What's AI Word of Mouth?
It's word of mouth, from AI. More folks now ask ChatGPT, Gemini, or Google's AI who to hire, instead of scrolling a list of links. Those tools pull from your website, your reviews, your Google profile, and what other sites say about you. We clean all of that up so when someone asks, the AI has good, true info about you. You might hear it called AI search optimization, GEO or AEO.
Are you going to make us go viral?
No, and you don't need to. What comes quick goes quick. You get a brand that's true, professional and the same everywhere people look you up. That wins more work than chasing trends ever will.
Where do you work?
We're based in Chattanooga and work with businesses all over the area: Cleveland, Dalton, Ringgold, Fort Oglethorpe, Ooltewah, Signal and Lookout Mountain, Soddy-Daisy, Dayton, and, when it makes sense, Nashville, Knoxville and Atlanta. If we can drive to you for a shoot, we can work with you.
How fast will I see results?
Ads can make the phone ring within days of going live. But the real wins, like knowing which offer works, ranking on Maps, and building a library of high-performing video ads, stack up over three to six months.
What kinds of businesses do you work with?
Home service businesses are our specialty: lawn care, landscaping, HVAC, electrical, pools, fencing, pressure washing and the like. See the trades we grow. We've also had success with clinics and other local businesses.
What services do you offer?
Google Ads, Meta ads, reputation management, AI Word of Mouth (AI search), lead follow-up, video production, brand content and social media. You don't need all of them. We'll tell you straight what fits.
Do I have to start with Google?
No. Some businesses do better starting on Google, some on Meta. We look at your business, your goals and how much time you have for the camera, then tell you straight which one to start with. Most owners end up running both.
Is there a contract?
Yes. Every plan starts with a four-month minimum: one month to set up, three to run. After that, you can go month to month at a premium, or pick a six-month or yearly plan at a discount.
Who owns the accounts and data?
You do. Your ad accounts, Google profile, website and contacts stay yours.
Do you mark up ad spend?
No. Ad spend goes directly to Google and Meta.
Can you guarantee results?
No, and be careful with anyone who does. With us, you get honesty about the risks, a clear plan, a realistic timeline, and an easy-to-understand report every month.
I already have someone handling my social media. Can you just do ads?
Yes. Social is an add-on, not a requirement. We'll work alongside whoever runs it now.
Got a question we didn't cover?
Bring it to your first meeting.
