Pricing
Transparent Pricing
The Basics
Start with the one that fits your business best: Google or Meta.
- Google: Google Ads, reputation management and AI Word of Mouth
- Meta: Facebook and Instagram ads plus a quarterly shoot with 12 new video ads
- We pick the right one with you at the first meeting
- 4 months: 1 to set up, 3 to run
The Backyard Playbook
Google and Meta working together. Our full system, the way it works best.
- Google Ads and Meta ads, run together
- Reputation management and AI Word of Mouth
- A quarterly shoot: 12 video ads across 4 concepts
- Up to 3 custom offers, scripted with you
- 4 months: 1 to set up, 3 to run
The Money Machine
The Backyard Playbook and custom-built follow-up systems, done for you.
- Everything in The Backyard Playbook
- YouTube ads and a longer video that sells for you
- A landing page built around your offer
- Our full lead follow-up system: instant text-back and regular emails
- 4 months: 1 to set up, 3 to run
Not sure about your numbers?
Start with a Pre-Launch Review.
Before anything launches, we dig into your leads, systems and numbers, for one flat rate. The full report is yours to keep, whether or not you stay with us.
Every plan
What you can count on.
- Real people you can meet in person
- Your accounts stay yours: ads, Google profile, website and contacts
- No markup on ad spend. It goes straight to Google and Meta
- A monthly report on what it cost and what it brought in
Our selection process
We're picky on purpose.
We'd rather tell you "no" now than waste your money later. It's better for you and for us.
We are NOT a good fit if
- You need results in 30 daysGood marketing is an investment. It takes time.
- Nobody's ready to call the leads back
- You can't take on more work right now, for any reason
- Your main service area is outside of Greater Chattanooga
We're a good fit if
- Your business is established, not a startup
- You serve customers around Chattanooga and the surrounding area
- Someone answers new leads quickly
- You'll give it at least 4 months to do it right
Pricing questions.
Which plan is right for me?
We figure that out together at the first meeting. If you need the phone ringing now, The Basics on Google is the fast start. If you're comfortable on camera and want your name out there, The Basics on Meta fits. Most owners pick The Backyard Playbook, from $4,495 a month, because Google and Meta work best together.
How much ad spend do I need?
At least $1,500 a month. We recommend $3,000 to start, because you'll see results faster at that level.
Is there a contract?
Yes. Every plan starts with a four-month minimum: one month to set up, three months to run. That gives your campaigns time to be built properly and collect real data. After that, you can go month to month at a premium, or pick a six-month or yearly plan at a discount.
Do you mark up ad spend?
No. Every dollar of your ad spend goes straight to the platforms.
Do I own my accounts?
Yes. Your ad accounts, Google profile, website and contacts are yours.
Not sure what you need?
Get a straight answer at our first meeting.